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Brand Identity

Overview

Who are you?

It can be difficult to condense everything your business is into a single logo. Let the pros handle it.

An in-depth understanding of exactly what makes a brand is paramount. A common misconception is that a brand consists of a logo and some defined colours, but an identity is much more than that. It’s your brand’s visual language and how it’s communicated through various platforms. An identity is an amalgamation of language, tone and style, along with defined usage of colours, fonts and imagery.

We create brands that add strength and value to your business, clearly defining or redefining your desired identity.

We really love the new clean fresh look. You are quickly becoming Legends in our business.Emma Brice, Rivenhall Oaks Golf
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We light the fuse by researching and interpreting the needs of the client. We always take into account your demographic and current client base, while being inclusive of any potential appeal from outside groups.

Idenity is all about defining and refining further still. Based on your feedback, we take our initial ideas and begin to pinpoint your brand’s core message. We begin to evolve the brand’s style showing it’s potential application.

Even after we’ve nailed the brand, the work doesn’t stop there. We start to establish some rules for the brand style and application and provide concise usage guides to ensure consistency is maintained throughout.

Many businesses have to be flexible due to company structure or demographic appeal, so it’s important to be versatile and inclusive. This can include developing the use of a flexible logo system or implementing flexible styles to accommodate parent and subsidiary departments within a single company.

So if your existing brand is bothering you or you’re starting from scratch, get in touch. We’d love to learn more about your business and your requirements over a cuppa.

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Get in touch with us today

Contact us directly or send us a mini brief using our project enquiry form.