Design

Design fundamentals are a collection of essential elements, used as the basis to create engaging designs and user experiences. Some are obvious, others less so, and there are many iterations of design fundamentals out there; this is our take. Every designer should know, form follows function. This applies to practically any designer in any industry, and helps to reiterate that design exists for a purpose.  Although creativity can happen by…

You may or may not have heard the phrase ‘interactive design’, but it may not be what you think. Often, it can be confused with interactive elements, like animations or games. Interactive design, in fact, focuses on the interaction of a user on your website and how your design best accommodates them. Interactions can range from scrolling down the page to filling out that all-important contact form. Below we’re going…